New Covent Garden Soup
Off To The Seaside
New Covent Garden Soup wanted to show families that soup isn't just for winter and asked us to create content that supported their 'Off to the Seaside' activation.
So, we created a family-friendly campaign that used a playful illustration style and rhyming language. This was translated into a hero video that showed the benefits of soup in the summer, plus a series of organic social posts to engage their followers.